Keyvisual for the worldwide campaign world's biggest dance event. Won a pitch out of more then 20 selected creatives in Holland. Today, ID&T is the largest dance organizer in the Netherlands Events organized by the company include Sensation in the Amsterdam Arena, with around 40,000 people. Right now, this party takes place in 20 countries and I had the pleasure to design their key visual. The theme was about the chakra's and self reflection. Illustration was used for tickets, merchandise, dvd's, animations, c.d.'s. So it had to be minimal and able to use on different surfaces and different objects.
See here some footage of the party itself:http://vimeo.com/35200230